allmediascotland.com - Scotland's premier media website - has an article today on Scooped! teaming up with The Sun to produce personalised newspapers for their army of readers.
Titled 'Sun Masthead To Grace Personalised Front Pages' the article reads ....
The Scottish Sun has hooked up with one of its former employees to offer a personalised front page - bearing its own masthead - as a competition prize for readers.
James McIvor now runs a business creating spoof front pages, to mark a special occasion, such as a birthday. Until now, his business - Scooped! - has used fictional mastheads, but the Scottish Sun has invited him to create reproduction front pages, using their own masthead, to celebrate Father’s Day.
Ten readers will receive mocked up front pages declaring them to be ‘Scotland’s Best Dad’.
McIvor used to be chief sub-editor at the paper. The competition was launched on Saturday.
And the relationship is not confined to Father’s Day, which is taking place on the 15th of next month. For £25, readers can have their own, Scottish Sun front page. For more, visit here
Says James: “It is fantastic that our company has been chosen to write and design spoof front pages for the country's best-selling newspaper. To the best of my knowledge, no other national paper has given their readers the opportunity to star on their front page, so I am confident that the concept will be well received by readers.”
Tuesday, 27 May 2008
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